Customer Acquisition Cost: What It Is and How to Calculate It
What is Customer Acquisition cost: It is a metric used by businesses to measure how much money they are spending…
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Monthly Recurring Revenue (MRR) Must be the lifeblood of Your MSP
MRR is one of the defining factors of an MSP versus break-fix. MRR stands for “Monthly Recurring Revenue,” (AKA the…
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Balance Sheet
In order to make smart business decisions, MSP owners need to be well-versed in financial concepts like the balance sheet….
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What is a Cash Flow Statement
It can be easy to get overwhelmed by all the different financial statements businesses use to track their money. The…
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What Is An Income Statement?
The Income Statement is one of the three key financial reports that you must understand as a business owner. It…
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MSP Customer Lifetime Value (CLV or LTV)
Most companies, as in 99% of them, do not know who their most valuable customers are. In my experience, it…
